I love exploring new ways to tell stories through design and connecting with people to understand their motivations.

I specialize in designing intuitive user experiences based on user research and storytelling.

I love exploring new ways to tell stories through design and connecting with people to understand their motivations.

I specialize in designing intuitive user experiences based on user research and storytelling.

SanaBaid

SanaBaid

(CASE STUDY)

Array

View Project

Project Overview:

Array is a wearable device designed to help people with autism spectrum disorder (ASD) understand emotions and improve their communication skills. Array, inspired by the struggles of an autistic roommate, translates speech cues into vibrant colors that are displayed on a flexible bracelet in real time. Users can navigate social interactions with confidence thanks to customizable LED color cues, an easy-to-use interface, and a discreet design. Array aims to increase inclusivity and connection for people with ASD.

My Role:

As project lead for Array, I led the team's progress, developing the concept using insights gained from my autistic roommate's experiences. I managed deadlines, conducted user research and testing, and also led the creation of 3D models and renderings. My role was vital in achieving Array's mission of improving communication for people with autism spectrum disorder.

(CASE STUDY)

Array

View Project

Project Overview:

Array is a wearable device designed to help people with autism spectrum disorder (ASD) understand emotions and improve their communication skills. Array, inspired by the struggles of an autistic roommate, translates speech cues into vibrant colors that are displayed on a flexible bracelet in real time. Users can navigate social interactions with confidence thanks to customizable LED color cues, an easy-to-use interface, and a discreet design. Array aims to increase inclusivity and connection for people with ASD.

My Role:

As project lead for Array, I led the team's progress, developing the concept using insights gained from my autistic roommate's experiences. I managed deadlines, conducted user research and testing, and also led the creation of 3D models and renderings. My role was vital in achieving Array's mission of improving communication for people with autism spectrum disorder.

Array

View Project

Project Overview:

Array is a wearable device designed to help people with autism spectrum disorder (ASD) understand emotions and improve their communication skills. Array, inspired by the struggles of an autistic roommate, translates speech cues into vibrant colors that are displayed on a flexible bracelet in real time. Users can navigate social interactions with confidence thanks to customizable LED color cues, an easy-to-use interface, and a discreet design. Array aims to increase inclusivity and connection for people with ASD.

(CASE STUDY)

Opti

View Project

Project Overview:

Opti is an eye care app designed to combat the growing issue of myopia, expected to affect 50% of the global population by 2050. Utilizing eye-tracking technology and AI, Opti helps users develop healthier vision habits through a mobile app for parents, a widget for kids, and a portable desktop companion, Opti Buddy. Extensive research and user testing support its design, aiming to increase awareness, improve eye health habits, and enhance communication with eye care professionals.

My Role:

I was the UX designer, in charge of user testing, card sorting, and user research. I designed the site map, user task flows, wireframes, and final UI elements. I also developed the packaging, demo day arrangement, activity table, as well as storytelling, personas, and providing visual direction for the graphic designer.

(CASE STUDY)

Opti

View Project

Project Overview:

Opti is an eye care app designed to combat the growing issue of myopia, expected to affect 50% of the global population by 2050. Utilizing eye-tracking technology and AI, Opti helps users develop healthier vision habits through a mobile app for parents, a widget for kids, and a portable desktop companion, Opti Buddy. Extensive research and user testing support its design, aiming to increase awareness, improve eye health habits, and enhance communication with eye care professionals.

My Role:

I was the UX designer, in charge of user testing, card sorting, and user research. I designed the site map, user task flows, wireframes, and final UI elements. I also developed the packaging, demo day arrangement, activity table, as well as storytelling, personas, and providing visual direction for the graphic designer.

Opti

View Project

Project Overview:

Opti is an eye care app designed to combat the growing issue of myopia, expected to affect 50% of the global population by 2050. Utilizing eye-tracking technology and AI, Opti helps users develop healthier vision habits through a mobile app for parents, a widget for kids, and a portable desktop companion, Opti Buddy. Extensive research and user testing support its design, aiming to increase awareness, improve eye health habits, and enhance communication with eye care professionals.

(CASE STUDY)

Village

View Project

Project Overview:

Village, a user-centered solution, addresses child safety, limited socialization, and neighborhood distrust through thorough research and UX methodologies. It features secure check-in systems, neighborhood vetting processes, and real-time monitoring, fostering safety and community within neighborhoods. Village demonstrates the power of user-centered design in addressing complex societal challenges.

My Role:

In my role as project and visual lead, I oversaw all UX processes. From research to development, I collaborated closely with the project manager to oversee concept validation tests, carry out interaction prototyping, and set goals for our conceptual interaction design approach.

Village Overview

(CASE STUDY)

Village

View Project

Project Overview:

Village, a user-centered solution, addresses child safety, limited socialization, and neighborhood distrust through thorough research and UX methodologies. It features secure check-in systems, neighborhood vetting processes, and real-time monitoring, fostering safety and community within neighborhoods. Village demonstrates the power of user-centered design in addressing complex societal challenges.

My Role:

In my role as project and visual lead, I oversaw all UX processes. From research to development, I collaborated closely with the project manager to oversee concept validation tests, carry out interaction prototyping, and set goals for our conceptual interaction design approach.

Village Overview

Village

View Project

Project Overview:

Village, a user-centered solution, addresses child safety, limited socialization, and neighborhood distrust through thorough research and UX methodologies. It features secure check-in systems, neighborhood vetting processes, and real-time monitoring, fostering safety and community within neighborhoods. Village demonstrates the power of user-centered design in addressing complex societal challenges.

Village Overview

(CASE STUDY)

BMW x Scadpro

View Project

Project Overview:

THIS PROJECT IS UNDER NDA. The BMW x SCADpro projects provided me with practical experience in innovative UX design, including an AI system with emotional intelligence for personalized interaction, enhancing my understanding of user-centered design principles.

My Role:

I was a key member of the BMW x SCADpro design team, specializing in UX design and research. To ensure functionality and satisfaction, I designed user interfaces, prototyped them, and tested extensively. I also built emotional intelligence into the AI system to allow for more personalized interactions.

(CASE STUDY)

BMW x Scadpro

View Project

Project Overview:

THIS PROJECT IS UNDER NDA. The BMW x SCADpro projects provided me with practical experience in innovative UX design, including an AI system with emotional intelligence for personalized interaction, enhancing my understanding of user-centered design principles.

My Role:

I was a key member of the BMW x SCADpro design team, specializing in UX design and research. To ensure functionality and satisfaction, I designed user interfaces, prototyped them, and tested extensively. I also built emotional intelligence into the AI system to allow for more personalized interactions.

BMW x Scadpro

View Project

Project Overview:

THIS PROJECT IS UNDER NDA. The BMW x SCADpro projects provided me with practical experience in innovative UX design, including an AI system with emotional intelligence for personalized interaction, enhancing my understanding of user-centered design principles.

(ABOUT)

Sana Baid

User experience & Interaction Designer

Hobbies- Traveling in inconvenient ways, getting coffee, & meeting new people.

Sana Baid

User experience & Interaction Designer

Hobbies- Traveling in inconvenient ways, getting coffee, & meeting new people.

Sana Baid

User experience & Interaction Designer

Hobbies- Traveling in inconvenient ways, getting coffee, & meeting new people.

I am passionate about crafting unforgettable experiences, and exploring diverse cultures and industries to create user-centric designs.

What sets me apart:

My blend of creativity, technical skill, and cultural insights. With experience in both graphic and UX design, I create resonant experiences that stand out.

Fun Fact:

I speak three languages and lived in four countries.
Ask me about it!

(Tools)

Figma

Miro

Basic HTML, CSS, C++, etc.

Rhinoceros

Adobe Illustrator

Adobe Photoshop

Framer

ChatGPT

Github

Adobe Indesign

(MY DESIGN PROCESS)

1

1

Discover

Investigate what I don't know.

I conduct in-depth research to understand client needs, habits, and pain points to achieve easy to use and enjoyable designs for ideal user experience.

Discover

Investigate what I don't know.

I conduct in-depth research to understand client needs, habits, and pain points to achieve easy to use and enjoyable designs for ideal user experience.

Discover

Investigate what I don't know.

I conduct in-depth research to understand client needs, habits, and pain points to achieve easy to use and enjoyable designs for ideal user experience.

Define

Bring in the right voices

I collaborate with stakeholders to share research findings, understand user needs, and drive informed design decisions, ensuring exceptional user experiences.

Define

Bring in the right voices

I collaborate with stakeholders to share research findings, understand user needs, and drive informed design decisions, ensuring exceptional user experiences.

Define

Bring in the right voices

I collaborate with stakeholders to share research findings, understand user needs, and drive informed design decisions, ensuring exceptional user experiences.

Develop

Keep testing until it's perfect

I continuously test ideas, gather feedback, and refine designs to ensure a seamless user experience through informed decisions.

Develop

Keep testing until it's perfect

I continuously test ideas, gather feedback, and refine designs to ensure a seamless user experience through informed decisions.

Develop

Keep testing until it's perfect

I continuously test ideas, gather feedback, and refine designs to ensure a seamless user experience through informed decisions.

Deliver

Analyze and Enhance

I reflect on changes made and document the next steps. This keeps things clear, helping me smoothly move forward in the UX design process

Deliver

Analyze and Enhance

I reflect on changes made and document the next steps. This keeps things clear, helping me smoothly move forward in the UX design process

Deliver

Analyze and Enhance

I reflect on changes made and document the next steps. This keeps things clear, helping me smoothly move forward in the UX design process

© 2024 by

Sanabaid

sanabaid

© 2024 by

Sanabaid

sanabaid

© 2024 by

Sanabaid

sanabaid

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